As you think about all of the various things you need to do to be ready, be sure to think of the intent and purpose behind your reasoning for the photograph. Business related photography should be treated as such. If there are a few people in the photo, they should coordinate what they are wearing. From a business perspective, women should be cautious of plunging necklines and must appear professional. Remember if you are using the photos for marketing collateral and this is the "first touch" or first communication, you will leave an impression. What impression do you want to leave? After getting all the details in order, you migt want to ask a co-worker or friend what they think. Look at photos, they are all around you. This will get your thought processes going. You will start to notice which of them were successful or not.
Parman Photography offers photography for small business owners.